UX Designer

Summary of responsibilities:

Build compelling customer experiences (landing pages, information architecture, customer journey, prototypes, user interface designs, etc) that deliver business results. Collaborate with a cross-functional team of Product Managers and Engineers to improve website conversion rates. Realize the company’s long-term vision by engaging in the product strategy and roadmap, finding solutions for customer needs. Conversion Rate Optimization

• Work with Product, Engineering, Marketing, and Merchandising teams to turn business needs, data, and user feedback into actionable designs and A/ B testing strategies.
• Use analytics and customer feedback to understand where usability can be improved to optimize conversion rate. Use industry best practices to continually audit our current site. Company and Product Strategy
• Gain a deep understanding of the customer and translate their needs to early concepts that can be tested and iterated.
• Use strategic thinking and collaboration to shape the company and product strategy.
• Formulate a UX vision that meets customer needs, grows the company, and provides a lasting competitive advantage.
• Experience using and/or developing style guides for websites and collateral. UX Design and Research
• Create user flows and screens, from low-fidelity to high-fidelity, utilizing feedback to iterate on designs
• Act as a voice of the customer, identifying friction and optimization points
• Conduct customer and usability studies to generate actionable insights for the product and company strategy.

Experience:

• Min. 5+ years of total experience
• eCommerce and Conversion Rate Optimization: Landing pages, home pages, product pages, blogs, checkout
• Personalization Mid/ Senior UX Designer
• A/B testing
• Influencing the company strategy and building a UX strategy
• Working with teams with agile methodologies
• Web and mobile technologies, responsive design, and their impact on customer experience
• Prototyping and wireframing
• Customer research and usability studies
• Experience in the impact and influence of SEO to user design Knowledge. 

 Skills & Abilities:

• Analytical, with an appreciation for data
• Business acumen and economics
• Portfolio that showcases e-commerce design and flow
• Proficiency with design programs such as: Adobe Creative Suite, Sketch, Invision, Balsamiq
• Great to have: Web Analytics: Google Analytics, Adobe