Develop and manage product roadmaps for customer (shopper) identity across our web sites and mobile applications, aligned to strategic goals and technical needs.
Partner with our ad sales team, engineering and data science to produce the data requirements and build durable, privacy-compliant identity technologies.
Analyze industry trends and industry standards, conduct competitive analysis, and identify opportunities in advertising technology and retail media, driven by customer identity solutions.
Establish metrics to track the impact of improvements in customer identity on revenue and growth targets.
Build collaborative relationships with key stakeholders, gaining alignment and buy-in.
Navigate and solve problems within a complex matrix environment.
Top Requirements
(Must haves)Bachelor's or Master’s degree in Computer Science, Engineering, or a related field.
Experience with Excel, SQL, BigQuery. Experience with identity data and user profiles.
5 to 8 years of experience in product management, leading ad-supported media experiences within the tech, retail, entertainment, or social media industries.
Expert understanding of customer identity and customer data in advertising – browser cookies, mobile device identifiers, identity graph, 3rd party identity solutions, privacy compliance, data governance.
Experience building and launching complex B2B ad platforms at scale and providing product direction to meet customer needs.
Proven ability to develop vision, strategies, and foster collaborative relationships within complex, matrixed organizations.
Familiarity with machine learning, predictive analytics and optimization is a plus.
Analytical and wired to consume large amounts of data and insights.
Passionate technologist with a brilliant growth hacker mindset and business acumen
Strong communication, storytelling, and presentation skills.
Equal obsession for customer challenges and engineering complexities
