Description

What You'll Do:

  • Create and Manage Data Sources: Efficiently set up and configure data sources within the Salesforce Data Cloud to optimize data management practices.
  • Develop Data Ingestion Processes: Construct and maintain robust Data Cloud ingestion pipelines to assimilate data from diverse sources, enhancing our data ecosystem.
  • Perform Data Harmonization: Utilize advanced data harmonization techniques, including the creation of Data Layer Objects (DLOs) and Data Mapping Objects (DMOs), to ensure high data quality and consistency.
  • Implement Identity Resolution Rulesets: Craft and enforce rulesets for identity resolution to integrate customer profiles across various databases effectively.
  • Create Calculated Insights: Develop calculated insights by generating complex formulas, joins, and aggregations to analyze Data Cloud objects deeply.
  • Design Segmentation Strategies: Innovate and manage precise customer segmentation strategies to support targeted marketing initiatives and personalized customer experiences.
  • Activate Data Across Platforms: Drive business value by enabling the strategic activation of data insights across different Salesforce platforms and applications.

Requirements:

  • Minimum of 2 years of direct experience with Salesforce Data Cloud.
  • At least 3 years of extensive experience on Salesforce platforms, with a preference for individuals with over 4 years.
  • Profound understanding of the Salesforce core platform and its functionalities.
  • Advanced knowledge and operational experience in data harmonization, segmentation, calculated insights, and activations within the Salesforce Data Cloud environment.
  • Strong technical skill set specific to Salesforce.

Nice to Have:

  • Official Salesforce Data Cloud Certification.
  • Additional Salesforce-related certifications (e.g., Sales Cloud, Service Cloud, Marketing Cloud).
  • Experience with enterprise integration and ETL tools.
  • Proficiency in Apex coding and Salesforce integrations.
  • Experience developing Lightning Web Components (LWC).


 

Key Skills
Education

Any Graduate

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