Marketing Lead Consultant

Job Description:

• Bachelor's degree in Business, Marketing, Analytics, or a related field; MBA or advanced degree preferred.
• You should have a 10+ years of experience in strategy development, consulting, or a related field, with a focus on marketing analytics and reporting.
• Must Lead the development of a North Star Vision for the Marketing Reporting & Analytics Center of Excellence.
• You should Conduct client interviews across Marketing, Sales, Product, Analytics, and Technology divisions to gather insights and align on the future state vision.
• Good Experience to Oversee the creation of mock-up (non-production) dashboards to illustrate the future state vision.
• Must Perform a comprehensive gap analysis from the current state to the future state vision.
• You should Develop a detailed implementation roadmap to achieve the future state vision.
• Good Experience to Collaborate with project managers, business analysts, business intelligence, and visualization experts to ensure successful project execution.
• You should Provide strategic guidance and thought leadership throughout the project lifecycle.
• Must Ensure alignment with the client's business objectives and strategic goals.
• Good Experience to Communicate effectively with executive stakeholders to secure buy-in and support for the project.
• Proven track record of leading large-scale, cross-functional projects and initiatives.
• Strong understanding of marketing, sales, product, analytics, and technology functions within an organization.
• Excellent analytical, problem-solving, and decision-making skills.
• Exceptional communication and interpersonal skills, with the ability to influence and engage stakeholders at all levels.
• Strong Experience with business intelligence and data visualization tools (e.g., Tableau, Power BI) is a plus.
• Must have the Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities."