Deputy Manager – UI/UX

PRINCIPAL ACCOUNTABILITIES

• User interface :
  • Plan & implement the new designs for the digital products by optimizing User interface designs.
  • Test for the intuity & experience of the designs created for the product.
  • Combine creativity with an awareness of the design elements and create prototypes for new product ideas.
  • Coordinate with project managers to integrate design tasks into the agile development process.
  • Review and provide feedback on designs from the vendor team, ensuring they align with project goals, user needs, and brand guidelines.
• Stakeholder management & design
  • Act as a liaison between the organization and the vendor team, addressing any issues or concerns that may arise during the design process
  • The UI Designer will work with the UX designer to build the required story boards, site maps & conceptual designs
  • Developing rough frameworks for the layout of a product and customer centric buy journeys i.e. “skeletal framework”
  • Stay abreast of advances in user interface (both technical and experiential) and look for ways to appropriately integrate these advances into products
  • Creating a rough draft of what the product journey will look like, including elements like content, navigation and graphics to help visualize the final product before creating a prototype
  • Creating prototypes provides a detailed representation that is tested before the final product is launched
• Market research to set standards:
  • Conduct user research and gather feedback to inform and improve design decisions and test new ideas before implementing.
    • Creating representations that reflect our target audience based on research and interface experiencedesigns and journeys
    • Measuring the human-computer interaction (HCI) element of a design
  • Create and maintain a design system and style guide to ensure consistency and efficiency across projects.
    • Responsible for creating a cohesive style guide and ensuring that a consistent design language is applied across
    • Maintaining consistency in visual elements and defining behavior such as how to display error or warning states
    • Optimizing visuals that also remain true to the brand
  • Stay up-to-date with industry trends and best practices in UI design, and proactively suggest improvements to enhance the user experience.
    • Fully understand and be a strong advocate for the Voice of the Customer
    • Work closely with product teams to identify research topics. Design studies that address both user behaviour and attitudes. Conduct research using a wide variety of qualitative methods and a subset of quantitative methods, such as surveys Including competitor analysis, product feature analysis, and examination of analogous products and adjacent markets
    • Spend time with customers, prospects, partners, and internal stakeholders to understand user needs and evaluate designs
    • Analysing user feedback and activity, and iterating to enhance the user experience

Educational Qualifications
Qualifications

• Bachelor's degree in a relevant field such as Graphic Design, HCI, or a related discipline is preferred

Work Experience

• Proven experience in UI design 4-5 years, with a strong portfolio showcasing successful projects.
• Proficiency in design tools such as Sketch, Figma, Adobe Creative Suite, or similar applications.
• Strong understanding of design principles, user-centred design, and agile methodologies.
• Experience managing external vendors or design agencies, ensuring their work aligns with project requirements and quality standards.
• Excellent communication skills, with the ability to effectively convey design concepts and rationale to both technical and non-technical stakeholders.
• Exceptional organizational skills, with the ability to prioritize tasks and manage multiple projects simultaneously.
• Detail-oriented with a strong focus on delivering high-quality work.
• Ability to work collaboratively in a fast-paced, dynamic and ambiguous environment.
• Knowledge of front-end development technologies (HTML, CSS, JavaScript) is a plus.
• Familiarity with accessibility standards and guidelines is a plus.