CDP Architect

Responsibilities (Business):
• Work with the business to develop audience strategies and segment designs in RTCDP.
• Design and validate RTCDP profiling that fit the business requirements.
• Create and execute global audience strategies and segmentation intake processes.
• Develop audience sharing strategies and governance models.
• Proven experience in CDP development and configuration.
• Knowledge in data modeling and aligning processes.
• Ability to develop using ANSI SQL for ETL processing, as well as troubleshooting, and analytical efforts.
• Ability to develop work with APIs for integrating the CDP with other marketing, CRM, and data systems.
• Strong skills in data integration, ETL processes, and data transformation.

Responsibilities (Technical):
• Be able to understand and perform the following technical capabilities:
o Segment evaluation differences (stream, batch, edge)
o Use cases for APIs (how to build a developer project, how auth works)
o Identity service, dataflow, Adobe I/O, how relationships work
o Ability to build a data model (Schema, Identity, Relationships) for Customer use case
o Ability to strategize to Merge the data based on Merge Policy
o Understand how to determine the correct way of Data Labeling, Policy Enforcement and Privacy Services
o Familiarity with data ingestion pattern limits, destinations and which to use, edge data collection framework
o Ability to determine which AEP Permissions need to be configured (that is, attribute level permissions) (make recommendations to clients)
o Basic understanding of query service use cases and sources/destinations SDK

Qualifications:
• Strong understanding with Entity relational diagrams, admin/permissions, experience platform APIs, Adobe Experience Platform Debugger, and web and mobile SDKs
• Bachelor's degree in Computer Science, Information Technology, or a related field.
• Proven experience in CDP development and configuration.
• Knowledge in data modeling and aligning processes.
• Ability to develop using ANSI SQL for ETL processing, as well as troubleshooting, and analytical efforts.
• Ability to develop work with APIs for integrating the CDP with other marketing, CRM, and data systems.
• Strong skills in data integration, ETL processes, and data transformation