Adobe Analytics

Adobe Analytics
Job Description:
-Leads initiatives focused on 3rd party tag implementation, customization, and automation of data collection processes.
-Develops, documents, and maintains standards and processes for 3rd party tagging and issues resolution.
-Works with key stakeholders to design 3rd party tags monitoring solutions and lead their implementation from inception to production
-This person must be comfortable architecting, configuring, and administering an analytics infrastructure in partnership with Product, Design, and IT Development.
-Design, develop and implement technical tagging requirements for company web and mobile app platforms.
-Develop instrumentation strategies across multiple websites & mobile apps.
-Debugging/troubleshooting/resolving Adobe configuration and integration issues.
-Develop and perform code modifications, testing and deployment where appropriate.
-Enhance requirements for digital data layers within company Tag Management solution.
-They will work with a team of developers and collaborate with other technical and business stakeholders to ensure successful project delivery.
-Provide guidance and mentorship to the development team to ensure high-quality code and adherence to coding standards.
-Develop and document Client MarTechs data collection standards and best practices.
Strong experience in the following areas:
-Expert in JavaScript, HTML, CSS, XML
-Strong knowledge of JavaScript and common libraries used in website building (e. g. jQquery, React).
-Strong understanding of 3rd party tagging best practices
-Tagging expertise for both websites & native mobile apps in enterprise-grade environments
-Tagging schemas and specifications for new sites and new site features
-Quality Assurance and debugging of tagging as implemented by engineers.
-Data layer expertise
-Write tagging specifications for engineers.
-Adobe Analytics Architect Master certificate is a plus.